Meghan Markle’s newest venture into podcasting appears to have stumbled, with critics suggesting her latest project has not resonated with audiences as intended.
Her new series, “Confessions of a Female Founder”, produced through her partnership with Lemonada Media, has quickly fallen off Spotify’s top 100 charts in both the U.S. and the U.K. This comes despite initial interest and Markle’s established media presence.
The podcast, which follows her previous series Archetypes, was expected to make a strong impact. However, after just four episodes, it is reportedly already undergoing internal reviews amid concerns about its performance.
The Duchess of Sussex had allegedly reached out to high-profile celebrities such as Beyoncé and Taylor Swift to feature on the show, but these efforts have yet to bear fruit.
Public relations specialist Edward Coram-James, CEO of the agency Go Up, told Express.co.uk that Meghan may have made a strategic misstep in how the podcast was introduced.
According to Coram-James, opening the episodes with advertisements was a poor choice, particularly given Meghan’s branding and audience expectations.
“Launching the podcast with ads might have been a tactical error,” he explained.
“It sounds like an effort to establish Meghan’s voice, but it doesn’t quite land. Listeners may question whether she personally recorded the message, and that undermines the authenticity her brand is built on — one centered around genuine connection and empowering women.”
He stressed that this approach might leave listeners feeling disconnected or skeptical about the sincerity of the messaging.
“Most podcasters may open with ads, but Meghan has access to far greater resources. She could have created something truly distinctive.
Instead, the ads feel inauthentic — almost like they’re voiced by someone imitating Meghan, which is a disappointing oversight,” he added.
The most recent episode features an interview with Hannah Mendoza, the entrepreneur behind Clevr Blends, who shared how she transformed a simple habit into a multimillion-dollar company.
Despite the inspiring content, the show’s format and presentation may be limiting its ability to engage and retain listeners.
As Meghan Markle attempts to carve a meaningful space in the podcast world once again, experts suggest a more personalized and genuine approach could help realign her brand with audience expectations.
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